Does your marketing have impact?

As a digital marketer getting more conversions and reaching a better ROI with your marketing budget is probably one of your main objectives. At least it should be. Most of you are already are on top of the newest possibilities and digital marketing tactics. However, getting more conversions is not only about tactics. The question is: do your marketing efforts have impact?

Today as a marketer it is much more important being able to understand the strategic and psychological context, rather than only practical tactics. Don’t get us wrong - marketing tactics do have value in order to reach conversions and ROI. But it's the ability to use these tactics in a much broader way that pushes you to the next level. Therefore, Conversion Day 2017 will be different than previous editions:

A brand new concept

  1. we will be focussing on  a linear track on the mainstage. Whereas before we would have multiple sidetracks and a broad range of topics, this year we are focusing on 6 internationally renowned speakers. We have carefully selected them based on their insightful knowledge, level of experience and their stage presence and ability to deliver a story.
  2. Next to the linear track we’ll have 18 ‘meet the expert sessions’ where you can ask your most-demanding question directly to an experienced expert.
  3. CMO’s and decision makers are invited to join the CMO lunch. This is a great opportunity to meet and interact with the speakers and talk with like minded marketing decision makers and discuss mutual challenges.

Unique location

As cars were amongst the first consumer products that were hugely marketed. There is no better venue than AutoWorld to rethink the way we do marketing and shed light upon the next direction of modern marketing. This unique location in Brussel is a mix of a vintage car museum and an exceptional event venue.

In the coming weeks and months we will unveil the official program, the 6 international speakers and the 18 experts you will be able to meet. If you wish to receive these updates in your mailbox directly, you can register here for our newsletter.

Meanwhile we do offer a 30% discount for the super early birds.

Behavioral marketing will have a huge impact on your conversion strategy

Today, there are an endless number of ways for marketers to drive new and qualified traffic to their businesses for continued returns on their ad spend. In fact, according to eMarketer by 2017, digital media ad spend in the US is projected to surpass television for the first time in history and by 2020 is expected to represent nearly 50% of total US media spend.

The Conversion Day 2016 Aftermovie

Experience Conversion Day. A 2 min video of an amazing day.